Examining the Influence of HR Analytics on the Performance of IT Companies

This study delves into the intricate relationship between Human Resource Management (HRM) practices and their impact on company performance, specifically focusing on the IT-ITES industry in the Hyderabad region. The study aims to identify prevalent HRM practices, both commonly and less commonly adopted, within this sector, emphasizing their strategic significance. HRM encompasses a wide range of practices such as recruitment, training, performance assessment, and employee engagement, all crucial for organizational success. While numerous studies have explored the connection between HRM practices and performance, this research aims to bridge the gap in understanding the direct and indirect links between them, focusing on the unique challenges of the IT industry. The study employs a mixed-method approach, combining qualitative interviews with HR professionals and quantitative surveys of IT firms in India. Qualitative analysis revealed themes including data-driven practices, artificial intelligence integration, statistical evaluations, and work culture shaping. These HR practices were found to impact organizational factors such as cost reduction, enhanced employee performance, and retention. Hypotheses are formulated to assess the correlation between HR practices and their successful implementation in the IT industry. The study contributes to the understanding of HRM-performance relationships, providing insights for future practice implementation and offering a comprehensive perspective on HR practices in the Indian IT sector.